This is not about which show is the best or which show I personally like the most. I am not a casual television viewer. My goal is to make a living working in television and I try to watch as many shows as I can. Normal TV viewers will pick a few shows to which they will devote their limited TV viewing time. And how do they pick these shows? And pre-launch buzz is generated by two main sources: There are worse things in life The opposite occurs as well; when a show is deemed worthy they ALL watch it.
But… not much we can do about that. In any case, not all members of the audience read reviews… but most are susceptible to pre-launch marketing. I would really like to understand the [faulty] logic of TV marketing. Whatever their methods, they sure get it wrong more often than not. He doesn't look like a "beast" and WTH is up with his hair? I believe pre-premiere marketing campaigns are very important; they create awareness and excitement, but they can also lead to disappointment when not conducted properly.
Which brings me back to what started this post in the first place: The way I reacted to the premieres of Arrow and Beauty and the Beast launched in the fall of I pick these two because they illustrate how expectations as a consequence of marketing can be nothing like reality.
I remember watching those first trailers that had Stephen Amell doing that jump-bar pull up thingie [while shirtless] and it looked quite awesome… I must say. The trailers made the show look dark and edgy and I am a huge Greg Berlanti fan, the fact that he was attached to the project was a big bonus.
Not really a re-make Maybe I was not paying much attention, but I never grasped the concept of the show. All I can remember from the early trailers is Kristin Kreuk running through the woods… with braided hair, which made me think: Pretty girl saved by Beast. Nothing to indicate the type of show, the tone or the basic plot.
And speaking of the guy… that is another thing that put me off. Isn't he supposed to be a millionaire? All this shirtlessness is way less exciting than I imagined Anyway, the day came and I watched the premieres of both shows.
Arrow was pretty much everything I expected: Fun graphic-novel-action with darker undertones and solid writing. Probably its biggest advantage is that it appeals to both women and men. The show is very well structured and I think the writers do a pretty good job with it. And I liked it.
Look, Vincent can do that pull-up bar thing too. He is also shirtless sometimes A couple of days later I watched Beauty and the Beast and I thought it was awful. I have obviously changed my mind since then but initially, I was so confused by it!
I thought some aspects of it were cool [great cast, neat action sequences and I love a super-soldier story as much as the next sci-fi fanatic]; however I was ready to quit after one episode.
I am sure a LOT of people had a similar experience to mine.